继四月宣布加入7C 设计矩阵后， 伍兹贝格现正式升级中国战略布局，通过整合上海与香港两地优势资源，构建亚太区域中心。这一运营模式已在欧洲、中东和澳大利亚市场得到成功验证。

Following the announcement of the wholly owned 7C Network, focused on ‘Total Place Design,’ a curation of best-in-class capabilities across placemaking (ERA-co), sustainability (Impact Futures), architecture and interior design (Woods Bagot), and ultra-luxury interiors (Customs Bureau), Woods Bagot has implemented its hub model in Asia.

7C 以“全面的场所设计 Total Place Design”为理念，由4个前瞻性的场所设计品牌组成，除伍兹贝格 Woods Bagot 外，还包括场所营造品牌 ERA-co、可持续咨询品牌 Impact Futures、超奢华设计品牌 Custom Bureau。

Recognizing continued opportunities across China and Southeast Asia, Woods Bagot is doubling down in the region through the implementation of its hub model, which concentrates its best talent in key studios – Shanghai and Hong Kong – supported by on-the-ground teams in Shenzhen, Beijing, and Singapore. This decision replicates the successful hub model across Woods Bagot's global business including North America, Europe, Australia and the Middle East.

两大区域中心将充分发挥各自在人才储备和区位优势方面的核心竞争力，联动北京、深圳及新加坡团队，形成覆盖亚太市场的全维度服务网络。

Shanghai and Hong Kong have been chosen as regional hubs given their access to great design talent and ideal locations to service clients across China and SEA. Prioritizing creativity, collaboration, and empathy, the well-rounded members of both hubs will continue to provide cross-disciplinary expertise in urban planning, architecture and interior design.

"新的模式下，伍兹贝格也有新的使命，筑就未来世界 Architecture for Worlds Ahead，从而实现全球顶尖设计人才与本土化团队的深度整合，跨区域项目的无缝协作、城市规划、建筑及室内设计的多专业协同，打造能应对快速变化世界的设计解决方案。" 黄馨谚 Pearl Huang， 区域负责人 - 上海 & 北京，表示。

“The Woods Bagot hub model brings together the best international design talent with world-class local leaders, combining global expertise with local insight to deliver architecture for worlds ahead,” says Pearl Huang, Director, Shanghai Hub Leader. “Our collaborative approach has already delivered outstanding projects throughout the region, and this refined organizational structure will only enhance our ability to exceed expectations for both current and future clients.”

"通过整合 7C 旗下 ERA-co、Impact Futures、Custom Bureau 等品牌资源，我们将为客户提供更全面的设计解决方案， 使我们既能深耕本地市场，又能融汇全球视野 。" 赖嘉骐 Christopher Lye， 区域负责人 - 香港 & 深圳 & 新加坡， 补充道。

“This nested model strengthens our delivery and expands our design bandwidth,” says Christopher Lye, Principal and Hong Kong Hub Leader. “It also gives clients access to our 7C enterprises – including placemaking experts ERA-co, sustainability consultancy Impact Futures, and ultra-luxury specialists Customs Bureau – enabling a total design solution that makes our regional hubs both local and global.”

在中国市场，伍兹贝格已打造了苏州仁恒仓街、北京阳光金融中心等地标项目，斩获 MIPIM Asia 大奖、RIBA 中国地标、《财富》中国最佳设计奖等多项国际殊荣。同时，事务所将"适应性改造"作为核心理念，天津金茂汇及正在推进的上海多伦路城市更新等项目也展现了其在城市更新领域的领先地位。

Woods Bagot’s global caliber in architecture and interior design has already left an indelible mark on skylines across China, experiential retail precincts and agile interiors with Suzhou Yanlord Canjie and Sunshine Financial Center in Beijing. Collectively, these diverse trio of projects have won MIPIM Asia, RIBA China Landmark, A&D, Fortune China, and Asia Pacific Property awards. The region has also embraced adaptive reuse as a cornerstone of its design philosophy, with Woods Bagot emerging as a leader in repurposing existing structures and spaces across China. Projects like Tianjin Jinmao Plaza and the currently underway Duolun Road Urban Regeneration project – already a recipient of MIPIM’s Bronze Award for Best New Mega Development – demonstrate Woods Bagot’s commitment to creating vibrant, contemporary environments that honour cultural heritage while meeting modern needs.

"我们始终致力于打造城市活力空间、推动城市更新与高品质生活创造，为中国城市的动态发展做出实质贡献，"伍兹贝格中国区商业综合体设计负责人翁捷 Jean Weng 表示，"全球资源的持续赋能将进一步提升我们交付创新设计方案的能力，不仅重塑建筑形态，更为城市环境注入新的活力。"

“Our focus remains steadfast on creating vibrant cityscapes and driving urban renewal, ensuring our projects meaningfully contribute to the dynamic evolution of cities across China,” says Jean Weng, Director, Mixed Use Sector Leader - China. “Unwavering global support empowers us to refine our structure, enabling us to better serve our clients. This strategic adjustment enhances our capacity to deliver innovative designs that not only revitalize architecture but also invigorate urban environments.” “With continuity in regional leadership, supported by an incredible team, we are excited to bring the next evolution in architecture to China,” adds Weng.

随着可持续设计咨询机构 Impact Futures 进入中国市场，以香港为中心，伍兹贝格将为客户提供更多可持续解决方案。"Impact Futures 与我们内部可持续设计团队相辅相成，将实现我们对可持续设计的承诺，"翁捷 Jean Weng 补充道，"这符合目前中国及东南亚市场的发展重点，也满足全球市场趋势 – 为未来世代带来对环境与社会效益有积极影响的建筑作品。"

Additionally, with the introduction of Impact Futures – a consultancy focused on sustainability services for the built environment – to the Chinese market, the Hong Kong hub brings added value and access to sustainable outcomes for Woods Bagot clients across the region.

伍兹贝格此次的战略升级，彰显了其长期深耕亚太市场的承诺，通过沪港双中心的协同运作，持续输出融合国际视野与本土洞察的创新设计，进一步巩固其在建筑设计领域的领先地位，推动亚太区建筑行业的高质量发展。

“In tandem with our in-house sustainability services Impact Futures represents our commitment to sustainable design excellence across China and Southeast Asia. Its integration provides clients with seamless access to cutting-edge sustainability solutions that align with regional priorities while meeting global standards - creating architecture that delivers positive environmental and social outcomes for generations to come," Weng concludes.

关于伍兹贝格

伍兹贝格的使命是筑就未来世界，打造能应对快速变化世界的设计解决方案。秉持探索精神、追求社会价值、扎根社区需求，创造具有持久影响力的前瞻性设计，助力实现人类发展的无限可能。凭借全球化的创意文化、坚韧的实践精神与明确的价值追求，确保每个项目都能践行客户愿景，启迪未来世代。

Woods Bagot creates Architecture for Worlds Ahead. Through architecture and design, we design places that meet the challenges and opportunities of our rapidly changing world through our commitment to exploration, impact, and community. With a global culture devoted to creativity, resilience, and purpose spanning 18 global studios, we ensure every project contributes to our client’s vision inspiring future generations. Part of the 7C network.

关于 7C

7C Network是覆盖“全场景设计”价值链的全球性设计咨询矩阵，旗下包括伍兹贝格（建筑与室内设计）、ERA-co（场所营造）、Impact Futures（可持续设计咨询）及Customs Bureau（超奢华设计）。我们以跨学科知识网络与18个城市在地经验，为复杂建成环境提供战略级解决方案，践行“设计赋能人类未来”的使命。

7C is a wholly owned network of leading place brands, ERA-co, Impact futures, Woods Bagot and Customs Bureau. Operating from 18 global cities, we understand the complexity and challenges of our time. To generate the best possible outcomes for people and place, our brands provide visionary thinking and a holistic approach to Placemaking, Sustainability, Architecture & Design and Luxury Interior Design. Total Place Design is an integrated approach to creating transformative places. We connect specialist knowledge from across our network to deliver strategic outcomes and long-term impact.

关于 Impact Futures

Impact Futures是以设计为主导的可持续咨询品牌，致力于将自然界的效能、精神与多样性融入以人为本、适应性强且具韧性的建筑与公共空间，以创新理念助力客户应对零碳未来、生物多样性及亲生物性设计需求以及建筑环境中的人居体验与舒适性等新兴议题。

Impact Futures is a sustainability consultancy that understands how to meet the needs of the present without compromising the needs of future generations. Sustainable design and planning is an ever-evolving practice, informed by new understandings of climate, conservation and resource management. We partner with our clients, other professionals, and stakeholders to deliver a response that balances a project’s needs with that of the planet. From healthcare to transit, from innovation precincts to adaptive re-use we are consulting on some of the world’s most ambitious sustainability led projects. Part of the 7C network.

亚洲 Asia | 澳洲 Australia | 欧洲 Europe | 北美洲 North America | 中东 Middle East | 东南亚 Southeast Asia

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